Local advertising on Netmums: how it works

Last modified on Tuesday 4 April 2023

Whether you're a start-up or an established small business, getting noticed on Netmums could make a big difference. From free listings to paid-for adverts, here's how to advertise with us ...

Everyone knows that, these days, advertising is everything. Whether you're a small local operation or a more established business, getting your company name seen is the only way to get customers and clients.

That's where Netmums can help – with more than 2 million members and over 12 million visitors a month, we're the largest parenting website in the UK. That's a lot of potential customers who could see your name and help spread the word about your local business.

We can help give your local business a boost by either using:

  • our free of charge local listings, or
  • our great value paid-for adverts (starting from just £18+VAT)

Whether you're a small start-up business or a larger organisation, we have options to suit every pocket – all ready to help potential customers know about you, via Netmums.

How to set up a free local listing

Setting up a local listing is so quick and easy – and it won't cost a penny. Create a netmums account (or log in to an existing account), and then visit .

If your business has already been added in the past, then you can claim it and edit it, so it contains all the up-to-date information you want people to see.

Top tips for local listings

Do you want to make your listing really stand out from the crowd?

Whether it’s making your listing come to life by adding images or encouraging reviews and replying to Netmums' comments, read these top 10 tips for great listings.

How to get a paid-for advert on Netmums

There is no need to fear expensive advertising costs with Netmums.

Not only do we have some great value local ads packages, so you can reach Netmums in your local area but all our local ads are simple to book, so there's no extra cost in having your ad designed.

For just £18 a month (+VAT) you can 'go for gold'.

A local gold listing pushes your listing right to the top of the page. Simply click on the 'upgrade to a gold listing' button next to your free listing, select the number of months and then pay through PayPal.

Read more about your advertising options available here .

How to manage your own local listing

You can manage your local advertising on Netmums yourself. It's so easy!

Simply edit the image, text and links on your local ads whenever you feel like it, using the 'manage your ad' page in your settings.

And just by logging in and managing your ads, you can also rebook old adverts or extend bookings of existing ones. Simple.

Get in touch

If you have any questions related to local advertising then please do email us at .